WhatsApp's meteoric increase in success has been nothing short of incredible. Jan Koum co-founded the firm in 2009, and three years later, it was processing 10 billion messages a day. Interestingly, Koum has a reluctant attitude towards advertising and will not allow it on WhatsApp. The user experience would always lose, because you always had to provide a service to the advertiser Koum claimed.
How did an avowedly non-technical designer develop a product that is on target to surpass a billion users early next year, based on current growth? How has it managed to remain ahead of Apple's iMessage, Facebook Messenger, Snapchat, Kik, and other mobile-messaging applications in a market flooded by them – while employing just 50 people? Innovation!
To show our admiration of Koum’s unique approaches, we bring you his top 5 quotes surrounding individuality and success in busines!
“A lot of times, people start out with a lot of good ideas, but then they don’t execute. They lose the purity of their vision. You end up running around in circles”
“Do one thing, and do it well.”
“We obviously try to be in tune with what our users want.”
“Our team has always believed that neither cost and distance should ever prevent people from connecting with their loved ones, and won’t rest until everyone, everywhere is empowered with that opportunity.”
“The F-word here is focus.”
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Robbie Duncanson and the Pendleton team!