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Logan Green – A Quiet Man with Big Dreams

Team Pendleton

Many believe that the CEOs of the world’s most powerful corporations are all “loud” and charismatic.

Some bosses are indeed outgoing and confident, but others are more introverted and prefer to be out of the spotlight. Logan Green, the co-founder of Lyft, is the archetype of the latter.

Green’s ride-sharing business has grown into a multibillion-dollar enterprise, yet, despite his $300 million net worth, he remains gentle and understated, and still prefers carpooling to get to work! 

Since he was a child, he’d been intrigued with transportation efficiency.

When out driving with his parents, he remembers always peeking out the windows and noticing with sadness that almost every vehicle had just one person in it.

Green started experimenting with various lower-carbon modes of transportation when he went to college.

He became renowned for riding his bike and carpooling, but then, while visiting Zimbabwe, the full concept for Lyft came to him. He realised how difficult and expensive people found it to get around in the city, and knew he could solve it. 

As it came to launching his business, Green says that he learned enthusiasm is essential.

Even when things go wrong, he adds, if you’re enthusiastic about something, you’ll find a way to keep going.

To show our respect for Green’s tenacious work and unique leadership, we bring you a selection of his top quotes from his journey to the top.

“I try to block a couple of hours of unscheduled time every day so that I can work on the day’s most important projects.”

“The company culture is about being human, being good to other people.

We recently did a survey with our drivers. 48 out of 50 said that they preferred driving with Lyft because they said that passengers were friendlier.”

“When you’re starting a company, almost anything that can go wrong will go wrong, and it will probably look like and feel like you made the absolute wrong decision to start the company.

If you’re not absolutely determined to solve a problem or see something through, it might not make sense to keep going.”

“Particularly when it comes to the professional environment, being a jerk doesn’t actually get you very far.”

“The company culture is about being human, being good to other people.”

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